|What others are
Bullocks show is startling
Santa Rosa Press Democrat
...his examples convince beyond a doubt....Perhaps this book
will convince some advertising insiders to come forward and tell
it like it is.
...a fresh and engaging read....Highly recommended.
Choice magazine (American Library Association)
Bullocks prove-it-to-the-jury approach to explaining the
psychology of subliminals presents a powerful case to those who
may be skeptical...
Santa Cruz Good Times
Topics of discussion:
How does subliminal advertising work?
What startling examples can be found in mainstream media?
When were the techniques of subliminal persuasion first developed?
How can optical illusions stimulate repressed unconscious
Why are horrifying images hidden in liquor ads?
Why subliminals are not, cannot, and should not be made illegal.